2019 in review: rerouting through adversity

I spent much of this year dealing with two issues that I haven’t talked much about here until now.

One was the quiet end of my work at The Parallax after the sole sponsor of that information-security site, the security-software vendor Avast, ended this relationship in January. I knew that was a risk factor going in–as I admitted in last December’s year-in-review post–but I also thought The Parallax would find new sponsors quickly enough. Unfortunately, that has yet to happen.

2019 calendarThe other was the shrinking of my role at Yahoo Finance. Starting in the spring, I went from regularly writing six or more posts a month to just two or one… the most recent being in October.

Why that’s happened isn’t totally clear to me, but I know that the folks at Yahoo Finance have increasingly emphasized live video coverage from their NYC studios while leaning more on such other Verizon Media properties as Engadget for tech coverage. Meanwhile, my own story pitches this year didn’t feature any topics quite as captivating as self-driving Cadillacs or giant rocket launches.

Whatever the causes, seeing a high-paying gig expire and a high-profile gig diminish–after USA Today cut my column back to a twice-monthly frequency–made this my first year of full-time freelancing without real anchor clients. Meaning, I’ve started most months of the year without being able to count on the same set of companies for the majority of my income. And then I took too long to work the problem instead of hoping that my batting average at Yahoo would improve.

In that context, it ranks as a minor miracle that my income for 2019 only fell by about 15 percent compared to 2018. 

I made up the difference by writing for a batch of new places–the Columbia Journalism Review, Fast Company, TechCrunch, The Atlantic, and Tom’s Guide–and becoming more of a regular at some of these new clients as well as some older ones, in particular Fast Company and the trade publication FierceVideo.

Among all those stories that ran in all of those places, these stand out months later:

I also launched a Patreon page that’s contributed a modest amount of income and might do more were I less apathetic about promoting it. And I had more of my travel this year covered by conference organizers in return for my moderating panels at their events; see after the jump for a map of where I flew for work in 2019.

The series of sponsored (read: well-compensated) feature-length explainers about 5G that I did for Ars Technica in December have me ending 2019 in better shape than I’d thought possible a few months earlier. I can also feel a grim sort of pride at remaining in this profession at all after a brutal decade for the journalism industry.

But I know what I need to do in 2020: Find more ways to make money that don’t rest on the brittle business of online programmatic advertising.

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2018 in review: security-minded

I spent more time writing about information-security issues in 2018 than in any prior year, which is only fair when I think about the security angles I and many of other people missed in prior years.

Exploring these issues made me realize how fascinating infosec is as a field of study–interface design, business models, human psychology and human villainy all intersect in this area. Plus, there’s real market demand for writing on this topic.

2018 calendarI did much of this writing for Yahoo, but I also picked up a new client that let me get into the weeds on security issues. Well after two friends had separately suggested I start writing for The Parallax–and after an e-mail or two to founder Seth Rosenblatt had gone unanswered–I spotted Seth at the Google I/O press lounge, introduced myself, and came home with a couple of story assignments.

(Lesson re-learned: Sometimes, the biggest ROI from going to conference consists of the business-development conversations you have there.)

Having this extra outlet helped diversify my income, especially during a few months when too many story pitches elsewhere suffered from poor product-market fit. My top priority for 2019 is further diversification: The Parallax is funded by a single sponsor, the Avast security-software firm, which on one hand frees it from the frailty of conventional online advertising but on the other leaves it somewhat brittle.

I’d also like to speak more often at conferences. Despite being half-terrified of public speaking in high school, I’ve become pretty good at what think of as the performance art of journalism. This took me some fun places in 2018, including my overdue introduction to Toronto. (See after the jump for a map of my business travel.)

My focus on online security and privacy extended to my own affairs. In 2018, I made Firefox my default browser and set its default search to DuckDuckGo, cut back on Facebook’s access to my data, and disabled SMS two-step verification on my most important accounts in favor of app or U2F security-key authentication.

At Yahoo, it’s now been more than five years since my first byline there–and with David Pogue’s November departure to return to the New York Times, I’m the last original Yahoo Tech columnist still writing for Yahoo. My streak is even longer at USA Today, where I just hit my seventh anniversary of writing for the site (and sometimes the paper). Permanence of any sort is not a given in freelance journalism, and I appreciate that these two places have not gotten bored with me.

I also appreciate or at least hope that you reading this haven’t gotten bored with me. I’d like to think this short list of my favorite work of 2018 had something to do with that.

Thanks for reading; please keep doing so in 2019.

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2017 in review: This has not been easy

This year has been lousy in a variety of ways.

On a national level, the Trump administration luxuriated in lies, cruelty, bigotry, and incompetence. We learned that even more men in power had spent decades inflicting or tolerating vile sexual harassment. And widely-distributed firearms ownership left us with another year of American carnage that featured a few mass shootings so horrifying that Congress did nothing.

On a personal level, the worst part of 2017 was the day in March when I learned of just one of those tens of thousands of gun deaths: the suicide of my old Post friend Mike Musgrove. I think about that almost every day and still don’t have good answers.

But I have had meaningful, paying work, and for that I’m grateful.

Most of that has taken place at Yahoo Finance, where I easily wrote 8,000 words on net neutrality alone.

I continue to appreciate having a widely-read place at which I can call out government and industry nonsense, and I wish I’d taken more advantage of that opportunity–the second half of the year saw me let too many weeks go by without any posts there. But 2017 also saw some overdue client diversification beyond my usual top three of Yahoo, USA Today and Wirecutter.

I’ve done more wonky writing for trade publications, which tend to offer better rates (even if they sometimes pay slower) and often wind up compensating me for the kind of research I’d need to do anyway to write knowledgeably for a consumer-focused site. This year has also brought about the reappearance of my byline in the Washington Post and the resulting, thoroughly enjoyable confusion of readers who hadn’t seen me there since 2011.

Once again, I did more than my share to prop up the travel industry. Conferences, speaking opportunities and story research took me to Las Vegas, Barcelona, Austin, New York (only once, which should have led Amtrak to e-mail to ask if I’m okay), Lisbon (twice), the Bay Area (three times), Shanghai, Paris, Berlin, Cleveland (being driven most of the way there by a semi-autonomous Cadillac was one of those “I can’t believe I’m being paid to do this” moments) and Boston.

(See after the jump for a map of all these flights.)

Tearing myself away from my family each time has not gotten any easier, but at least all of last year’s travel put me in a position to make myself more comfortable on more of these flights. As an avgeek, the upgrade I most appreciated is the one that cleared 36 hours before my trip to Shanghai in June to put me in the last seat available on the upper deck of a United 747–barely five months before the the Queen of the Skies exited United’s fleet.

Almost all of these international trips involved concerned queries from citizens of our countries about the leadership of my own. I understand where they came from but wish they weren’t necessary. Someday, that will happen–but not in 2018.

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2016 in review: a year of travel

This has been a trash bag of a year in so many ways, but on a personal level it could have been worse. As in, for a few weeks in the late winter I thought the overwhelming source of my income would vanish along with most of the Yahoo Tech operation.

Instead, Yahoo Finance picked me up before I’d gotten too far in exploring other possibilities. But the publicity over Yahoo’s content cutbacks wound up helping an overdue diversification of my income anyway–an editor at Consumer Reports e-mailed to ask if the news meant I’d be interested in writing for them. That led to a good series of stories, one not yet published.

2016-calendarI got another lucky break when a press-room meeting at the cable industry’s sparsely-attended INTX show yielded a string of assignments for the FierceTelecom group of sites.

These and other new clients still leave most of my income coming from a single company, but the totals aren’t as skewed as they were last year.

2016 did, however, see me do much better at finagling opportunities to speak on panels that got my travel expenses covered in the bargain. My mileage totals kept climbing as conferences and other tech events took me to places I’d hadn’t seen in 18 years (Hong Kong), 25 years (Paris), 43 years (Lisbon), or ever before (Israel), as well as my now-regular trips to Barcelona for Mobile World Congress and Berlin for IFA.

Domestically, New York was once again my most frequent travel destination, followed by Boston (now that both my brother and my mom live around there, I’m kind of obliged to find interesting tech events around the Hub). I also made my way to Austin, Denver, Las Vegas, New Orleans, and the Bay Area. Having SFO appear as a work destination only once seems like a grave dereliction of duty; I’ll try to do better.

(Read on after the jump to see all of my air travel plotted on a map of the world.)

My single favorite trip of the year: Viva Technology Paris, which brought me back to France for a second time this summer and showed that I could moderate four panels in a day. The trip also allowed enough downtime for me to take a train to the suburb of Louveciennes, knock on the door of the house my family rented a quarter-century ago, and discover that the family we’d rented the place from still lived there and was happy to let me look around.

The most challenging trip of 2016 would have to be Web Summit. Doing three panels on four hours of nightmare-level sleep is not an experience I need to repeat.

On that note, I can only hope that 2017 will bring less bad news than 2016. But I don’t know how it will turn out, only that I have work to do and good fortune to repay somehow.

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Weekly output: 2015 tech fails, apps versus mobile sites, 2015 in tech policy, CES newbies, OS X Keychain, how to read CES stories

 

A few stories I’d filed earlier went up this week, lending a false sense of my output. Tomorrow, I depart for my 19th CES in a row, and even after all that experience I’m still not quite sure what I’ve signed up for.

USAT tech-fails column12/30/2015: Tech fails: The year’s worst consumer gadget calamities, USA Today

My editors elected to run the column that appeared online last week in Wednesday’s print edition. Can’t lie; that’s still neat.

12/30/2015: Tip: Does That Site Really Deserve To Be An App On Your Phone?, Yahoo Tech

I’ve had this topic on my story-ideas list for a while, and now it’s finally posted.

12/30/2015; The Year in Technology Policy: It Wasn’t All That Bad!, Yahoo Tech

My latest take on this evergreen end-of-year topic found me in a better mood than usual.

12/31/2015: Tip: How to Cut Old Passwords Out Of Apple’s Keychain, Yahoo Tech

Like my other tip this week, this was something I’d had on my mind for a while.

1/1/2016: CES 2016 Survival Guide: What Newbies Need to Know, Yahoo Tech

You’ve read earlier versions of this how-to here in 2011 and 2013. This time around, I think I did a better job of monetizing my thoughts.

1/3/2016: How to read the hype of CES, USA Today

This weekend’s column takes another break from the usual tech-Q&A format to offer advice about interpreting the impending deluge of CES coverage.

2015 in review: less change than usual

I’m ending 2015 writing for the same core set of clients as in 2014–Yahoo Tech, USA Today and the Wirecutter–which ranks as unusual for me. That could change (yes, I’ve read some of the same stories as you about Yahoo’s prospects) but if it does I will figure something out.

2015 calendar view

Another way to look at things would be to say that I need to put more effort into my self-marketing. As in, I only sold a handful of stories to places outside those three, only two of which were new clients. I’m working to improve on that.

But overall, I can’t complain too much about 2015. In addition to once again providing me with the chance to learn and write about a topic I find interesting, this year saw me stumble my way into interviewing will.i.am, shake hands with the last man to walk on the moon (so far!), and have the honor of Washingtonian naming me one of its 100 “Tech Titans.”

After going a year without buying any major new hardware, I have a new phone, a Nexus 5X, and a new tablet, an iPad mini 4. I still need to upgrade both laptops and my desktop, but the computer industry will have to wait until 2016 to get my money.

Travel for work took me to most of the same places as last year, with one exception: Dublin. Going there for Web Summit in November may have been my favorite business trip of the year, because the trip doubled as an overdue reunion with some of my Irish cousins and an overdue introduction to the youngest among them.

I hope your year also afforded a chance to reconnect with friends or family you hadn’t seen in too long. Thanks again for reading, and I’ll see you in 2016.

 

Weekly output: 2014 tech policy in review, Mac scroll bars

LAS VEGAS–Here I am for yet another CES. Sad fact: I’ve made the trip to Vegas for the show so many times that I lost count in an earlier post whining about being badgered by CES PR pitches.

Yahoo Tech 2014 in review12/30/2014: Tech Policy 2014: Mistakes Were Made, Yahoo Tech

I came up with the photo illustrating this column last of all: As I was about to file the thing and stick my editor with the job of finding some stock art, I thought that a photo of OS X’s Calendar app showing “2014” with the setting sun in the background might work just as well.

1/4/2015: How to bring back scroll bars on your Mac, USA Today

Not for the first time, I used my USAT Q&A to revise and extend remarks I’d first made here. Your reward for reading to the end of a column that might otherwise seem too familiar: a tip about an OS X feature that Apple doesn’t seem to have documented.