Weekly output: “TV Everywhere,” changing journalism, ad retargeting

All of the PR pitches for Mobile World Congress exhibits and events should have tipped me off, but it only really hit me this weekend that in two weeks, I’ll be in Barcelona for that show. Which, considering the number of things I’d like to have finished before then, is not entirely convenient.

Yahoo TV Everywhere post2/4/2014: ‘TV Everywhere’ Takes a Trip to Sochi, but Some Viewers Can’t Tag Along, Yahoo Tech

The launch of NBC’s expanded online coverage of the Winter Olympics gave me an opportunity to critique its practice of limiting Internet viewership to people who can authenticate their status as paying TV subscribers. What I didn’t realize at the time I wrote this: That NBC affiliate WRC’s over-the-air signal, once one of the strongest DTV broadcasts in the D.C. area, would be pretty much unwatchable this weekend. I’d like to know what changed there.

2/4/2014: media panel, PR Newswire

With Amy Webb and Edwin Warfield, I talked about the changing nature of journalism and whether I care for some current PR and social-media practices at a Baltimore conference for PR Newswire staffers. (I’m sure our discussion had a less generic title, but I forgot to write it down, and PR Newswire’s blog hasn’t posted the promised recap yet PR Newswire’s blog post, added Feb. 24th, doesn’t cite one either.)

2/9/2014: How does ad ‘retargeting’ work?, USA Today

I’d been thinking of doing an explainer about this increasingly common advertising strategy–where one site shows an ad for something you were viewing on another site minutes earlier–and then a friend’s Facebook comment gave me an excuse to write it.

On Sulia, I offered my first impressions of Facebook’s Paper app, kvetched about a security-certificate bug in OS X that seems to have gone three years without a fix, wondered why it takes so long to answer a call in Google+’s Hangouts app, wrote an insta-review of the Feedly-compatible ReadKit RSS app for OS X, and endorsed a site called CarFreeNearMe.com that plots out real-time info about nearby rail, bus, bikeshare and car-share options.

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Weekly output: Outlook.com, the cloud, 8K TV, Activity Monitor, Mac App Store

It took me a while, but I finally managed to have a week in which smartphones did not figure into the lede of any review.

7/31/2012: Microsoft Outlook: Not Hotmail, Not Quite Gmail, Discovery News

I had high expectations for this service when I got an embargoed briefing of it from Microsoft about two weeks ago–finally, I thought, I might have something that would allow me to move my home e-mail from Google. But I didn’t know at the time how limited Exchange ActiveSync support could be: Contrary to my first expectations, this Hotmail successor leaves Mac users no way to sync their e-mail to a desktop client. My review devoted more words to this topic than most; I was glad to see the same issue come up multiple times in the Reddit discussion Microsoft invited, and I hope Outlook.com’s developers take the numerous hints.

8/3/2012: Questions to Clarify Cloud Computing, CEA Digital Dialogue

After reviewing Google Drive and seeing how tightly Apple and Microsoft’s new and upcoming software integrate each company’s cloud services, I realized I wasn’t sure which ones to include or rule out. So I wrote up the questions I’d want to ask of any cloud service for CEA’s blog.

If you’re curious about the photo, it consists of a Nexus 7 tablet resting on the screen of a MacBook Air. It took a few tries to get enough of the cloud cover reflected on each screen.

8/3/2012: ‘8K’ TV: More Pixels Than Can Meet Your Eye, Discovery News

After Comcast invited me to a screening of some “Ultra High Definition” Olympics video (as in, 7,680 by 4,320 pixels, adding up to 33 megapixels and change), I wrote up my impressions of the experience. Not a surprise, considering my earlier writing: I didn’t come away hoping to get something like that in my living room. Actual surprise: a reader wrote in to protest that studies by the Japanese broadcaster NHK showed that people could distinguish the higher resolution of 8K in still images seen at common viewing distances. Since this reader couldn’t get a comment to post, I quoted those e-mails in a comment I added to the post.

8/5/2012: Monitor your Mac’s behind the scenes activity, USA Today

Maybe a day after I’d posted my review of OS X Mountain Lion, I noticed that my iMac (but not the new MacBook Air next to it) was suddenly running low on memory. I checked the Activity Monitor app, saw a CalendarAgent process eating up every last bit of RAM, confirmed that others also had this problem, and force-quit that process. After several tries had apparently beaten this program into submission, wrote a reminder for USAT about the usefulness of Activity Monitor. (It also covered reasons to use or ignore the Mac App Store.) Unfortunately, CalendarAgent resumed its assault on the iMac’s memory and processor after I’d filed this piece; any ideas about what to do next, besides yell at Apple to fix its software?