Weekly output: 5G reality check, Business Access Media, 5G coverage maps

My last business trip of the year–at least, the last one I have on my schedule as of now–starts Saturday when I fly to Lisbon for the Web Summit conference. That’ll be my fifth trip to that event, my fourth as a panel moderator. In the meantime, I need the Washington Nationals to win two baseball games. Not one, not three, exactly two.

10/23/2019: What will 5G mean for you? A reality check on the hype, Fast Company

My first post in a series of twice-a-week “Connected World” posts that’s set to run through the rest of this year covered how the opening keynote at the MWC Los Angeles trade show wound up undermining some of the hype about 5G wireless I’ve seen at previous MWC conventions. No, I was not in L.A. for this; I thought about going but didn’t see how I’d sell enough stories to recoup my travel costs, so I watched the conference livestream instead.

10/24/2019: Business Access Media, Wynne Events

With this panel of journalists–including my fellow ex-Postie Neil Irwin–I spoke to a roomful of business-school PR types about where I look for stories, what kind of information from them might help me do my job and how to reach me. After a brief round of audience Q&A, the organizers of this event hosted at Georgetown University’s business school left the balance of this hour to one-on-one pitching from these publicists. I may have picked up a story idea or two from that.

10/25/2019: Where does your carrier offer 5G? That’s an excellent question!, Fast Company

My second Connected World post for FC covered how three of the four nationwide wireless carriers have yet to put their 5G service into their regular coverage maps. That’s kind of crazy, considering all the time these companies spend talking about how great their 5G is. That’s also yet another reason not to buy a 5G phone just yet.

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Weekly output: 5G hype vs. reality, customer-experience optimization, East Coast startups, customer support, digital marketing

TOKYO–It’s been an interesting 36 hours of travel. Saturday morning, I was supposed to fly to Tokyo for the CEATEC tech trade show*, but Typhoon Hagibis led United to cancel every Tokyo-bound flight from the U.S.–the last one being a San Francisco departure that went off the board after I’d flown halfway across the U.S. An exceptionally resourceful United Club agent at SFO grabbed the last Economy Plus seat on the next flight to Shanghai, and further rebooking turned a Tuesday-morning redeye from there to Tokyo into connecting flights Monday afternoon that got me here in time for dinner, more or less.

* CEATEC’s organizers are covering travel costs for me and a handful of other U.S. tech journalists, a first-time effort to get more international attention for that event. I will note that in anything I write about this trip.

10/7/2019: 5G is mostly hype so far, Yahoo Finance

I wrote up my mostly-unimpressive experiences with a Sprint 5G hotspot and phone (something Patreon subscribers got an early look at last month), then observed that the 5G rollouts at AT&T, T-Mobile and Verizon are far more vaporous so far.

10/8/2019: Building an Optimization Strategy with Personalization and Experimentation, Ascent

In the first of four panels I did at this New York startup conference, I interviewed Optimizely chief marketing officer Carl Tsukahara about how companies try and sometimes fail to tweak their customer experiences to keep customers around for the long term.

10/8/2019: How to Leverage the East Coast Startup Ecosystem, Ascent

I led a panel with Google Cloud startup lead Tejpaul Bhatia and Hubspot corporate-development manager Brandon Greer about what makes the Right Coast different from the Bay Area. One thing that came up often: We’re more likely to run into each other on sidewalks and subways.

10/8/2019: Walking the Tightrope of Rising Customer Expectations, Ascent

I expected an interview at a startup conference with a guy who works for a customer-support company–Zendesk CMO Jeff Titterton–would lead to a lot of support questions from Zendesk customers in the audience. Instead, we only got one.

10/8/2019: Customer Experience in Digital Marketing, Ascent

My last panel featured iFolio president and CEO Jean Marie Richardson, Chargify marketing v.p. Gary Amaral, and Babbel U.S. CEO Julie Hansen. We got a little loopy, which seems only fair for the penultimate panel before the reception that closes the conference.