Happy Easter! I hope this holiday’s message of reborn life resonates in Ukraine in particular.

(Patreon FYI: Readers there got a bonus post about a few shopping tactics that can let you buy an Apple gadget below list price.)

4/11/2022: Nielsen study shows most streaming viewers spend $30 or less, FierceVideo

I spent the first three days of the week filling in at my trade-pub video-industry client, starting with this writeup of some Nielsen research.

4/11/2022: Apple TV+ debuts Friday Night Baseball, FierceVideo

I used this post to share my own review of Apple’s baseball-coverage venture, as viewed during Friday’s Nationals-Mets game.

4/12/2022: How SpaceX came to dominate the launch business, Fast Company

I knew that a lot of aerospace-establishment types were skeptical of SpaceX a dozen years ago, but digging up their actual quotes was something else.

4/12/2022: FIFA makes a new bid for soccer fans with FIFA+ streaming, FierceVideo

If any sports organization can afford to bankroll a streaming service and then let anybody watch for free, it would be FIFA.

4/12/2022: Netflix adds double-thumbs-up option for rave reviews, FierceVideo

Remember: Don’t call this new Netflix review option “two thumbs up,” because that’s a trademarked Ebert & Siskel phrase.

4/13/2022: Report cites fewer than 10,000 daily viewers for CNN+, FierceVideo

Maybe CNN’s subscription streaming service would have more paying viewers if the news was less depressing?

4/13/2022: Adults remain uninterested in VR live events, FierceVideo

The Morning Consult survey that I wrote up referred to virtual reality as “the metaverse,” but I was not going to use Facebook’s preferred word in the headline or lede if I could help it.

4/14/2022, Stellantis Partners With Qualcomm for 5G-Connected Cars, PCMag

Writing up this connected-car news allowed me to use some leftover notes from Qualcomm’s Tech Summit and then from CES.

4/14/2022: S02 E16 – SmartTechCheck Podcast, Mark Vena

I joined this podcast (also available in video form) via my laptop, once again using my phone’s camera in place of the laptop’s webcam.

4/15/2022: In First Shareholder Letter, Amazon CEO Sticks With the Bezos Playbook, PCMag

I made a point of noting the things new Amazon CEO Andy Jassy didn’t mention in his first letter to shareholders.