Duly keynoted

SAN FRANCISCO–I set a personal record for keynote livetweeting with the 3.5-hour production that opened Google’s I/O developer conference here on Wednesday morning. That was by far the longest tech-event keynote I’ve sat through, but nowhere near the strangest.

I:O logo onstageFor that, I might have to give the nod to Qualcomm CEO Paul Jacobs’ freakshow of a CES keynote this year that somehow included Steve Ballmer, Bishop Tutu, Guillermo del Toro and Big Bird. But I could also point to last year’s I/O keynote, capped off by a livestreamed skydive onto the Moscone West roof. Or what about the epic networking meltdowns of one of 2010′s two I/O keynotes?

The Microsoft keynotes that opened CES through 2011 were their own breed of weird, thanks to their history of random celebrity-guest appearances and technical meltdowns.

The keynotes Steve Jobs led for Apple were models of restraint in comparison. (I can’t speak to the live experience of those since his death, as I haven’t been gotten given a press pass to any of them.) Jobs spoke at a measured pace, the slides mostly consisted of white text on black backgrounds, supporting speakers didn’t come onstage to their own at-bat music, and the guests who didn’t work at Apple were almost always confined to executives at other tech firms cooperating with Apple on various projects–not random boldface names.

But the Steve Jobs And Apple Show made its own mistakes. The extended dissertation at Macworld NY in 2001 over how Apple’s PowerPC processors weren’t really slower than Intel chips was both legendarily dull and distinctly dodgy, given that Apple was already working on its subsequent switch to Intel. (Trivia: I think was also the one and only time a review of mine got favorably cited in an Apple keynote, when Jobs gave a shout-out to my iDVD review.) And was it really necessary to end each one by playing an ad for the new product not once but often twice?

I can’t think of too many other forms of creative output more in need of editing than the average tech-industry keynote. But if the people involved can’t do that, I have two lesser suggestions: Keep any slides with numbers on the screen a little longer, so we can jot them down correctly, and follow Google’s good example by providing power strips and Ethernet in at least the first rows of seats for the press.

Weekly output: SideCar, Internet sales taxes, group-play apps, Do Not Call, Android screen lock

Nothing too dramatic this week, but first thing Monday morning I’m on the plane to SFO for two conferences: Influence HR on Monday, where I’m speaking on a panel about media relations (disclosure: the organizers are picking up my airfare), and Google I/O Wednesday through Friday.

SideCar DisCo post5/6/2013: SideCar Approaches A Regulatory On-Ramp, Disruptive Competition Project

This ride-sharing service aims to match drivers with time to spare on their existing routes with people heading in the same general direction. The D.C. Taxi Commission, along with other local regulators, sees it as an illegal taxi service. SideCar is pleading its case with the public but also with elected representatives: my interview with CEO Sunil Paul was delayed 45 minutes because he was finishing up a breakfast meeting with Ward 3 city councilmember Mary Cheh.

5/8/2013: Expert: Online sales tax would make real difference to main street, Voice of Russia American Edition

Harvard Business School professor Benjamin G. Edelman and I talked about the Marketplace Fairness Act, the bill that would require most Internet retailers to collect sales taxes for states that simplify their tax regimes.

5/10/2013: Group-Playback Apps Let You Choose Your Own Copyright Adventure, Disruptive Competition Project

I thought there might be an interesting piece about the copyright-law implications of Samsung’s Group Play app, which lets you play one song through multiple devices at once; after encountering a similar, Web-based app at the Day of Fosterly event last weekend, I decided there was.

5/12/2013: Will spam calls ever stop?, USA Today

A query on my neighborhood’s mailing list about a clearly illegal telemarketing call we’ve received a couple of times led me to revisit the topic of spam calls–and spam texts. There’s also a tip about two ways to strengthen the pattern-lock option on Android phones.

On Sulia, I noted two unexpectedly gutsy tech-policy bills–one from Sen. John McCain that would basically blow up much of the TV business, another from Reps. Zoe Lofgren, Anna Eshoo, Jared Polis and Thomas Massie that would repair the Digital Millennium Copyright Act’s anti-circumvention clause–and shared Rep. Jason Chaffetz’s low opinion of Congressional tech literacy. I also related news about United Airlines’ upcoming switch from drop-down screens to streaming media on its A319s and A320s, at the cost of its Channel 9 air-traffic-control audio. And I wrote a sponsored post about Betabeat’s startup-pitch webisode series that, apparently, almost nobody read.

The business of business cards

A week ago, I ordered business cards yet again–my sixth such transaction, adding up to 900 cards procured since I embarked on this adventure two years ago.

Business-card iterationThat purchase also represented the third version of my card’s design since my initial market research: sifting through the stack of cards on my desk and determining that those made of unusual materials (not to name-drop, but Steve Wozniak’s card is photochemically etched steel) and those in unusual sizes stuck out.

A different size of paper being a lot cheaper than metal or plastic, I opted for miniature cards–which brought the added benefit of doubling my wallet’s capacity.

The basic design has stayed the same since (for those curious, the image on the back is the photo of the Blue Ridge I picked for my Twitter background years ago, the close-up of a manual typewriter’s @ symbol on the front comes from the too-many shots I took for this blog’s header image, and the text is in Franklin Gothic and Hoefler Text). But I’ve increased the font size on the front after people said that copy was too hard to read; on the back, it’s gotten smaller to leave more room to jot down notes.

I’m sure that I’m overthinking this. But I also like graphic design, and this exercise yields nearly instant, mostly positive feedback from people who see a card that doesn’t look like most.

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Weekly output: tech PR, cybersecurity and wiretapping, 1776, Tech Night Owl, unlimited data, charging cables

According to this list, I spent more time talking about my job than actually doing it (and it’s not even counting the roughly three hours I spent talking to local startups at Day of Fosterly Saturday). That’s not actually true, but it’s not far from the truth either.

4/30/2013: Meet the Tech Media, BusinessWire

I talked about the intersections of technology, the media and public relations with Washington Technology editor Nick Wakeman, freelance writer Andrew Feinberg, Washington Business Journal reporter Bill Flook and Potomac Tech Wire editor Paul Sherman at the Tysons Corner Marriott.

DisCo cybersecurity wiretapping post5/1/2013: Government To Industry: Secure Your Systems, But Also Make Them Easy To Wiretap, Disruptive Competition Project

This post started when I read my old Post colleague Ellen Nakashima’s front-page story about a campaign to compel Internet services to provide real-time decryption of their encrypted communications services for law-enforcement inquiries. Then I thought about how that effort might square with the last two years of debate over what the Feds can do to get private industry to strengthen its cybersecurity defenses–and realized how that paralleled mid-1990s arguments over the government’s “Clipper chip” scheme.

5/3/2013: Media outreach breakfast, 1776

Déjà vu set in as I once again found myself onstage with Paul Sherman to talk about how the media covers tech startups–this time at the 1776 incubator on 15th Street downtown, almost directly across from the Post.

5/4/2013: May 4, 2013 —Tim Angel, Rob Pegoraro and Daniel Eran Dilger, Tech Night Owl Live

I returned to Gene Steinberg’s podcast to talk about Apple’s cliff-diving stock price (and what that says about Wall Street’s short-term judgment), Samsung’s Galaxy S 4 and the Electronic Frontier Foundation’s latest report on how well some major tech companies protect your data from government inquiries.

5/5/2013: Why hang on to your unlimited data plan?, USA Today

The post I wrote here about how much data people actually use on their phones led to this column questioning the value of unlimited-data wireless plans. It has not won universal applause so far. Ars Technica’s Jon Brodkin astutely pointed out that if you signed up for Verizon’s old unlimited plan long enough  ago, you could well save money by sticking with that, even if you have to pay an unsubsidized price for a phone; I was less persuaded by people saying they plow through 15 or 20 gigabytes a month without citing what apps chew up that much data.

On Sulia, I assessed the iOS version of Google Now, shared some quick reactions to my Fosterly Media Match experience, related how much my Nexus 4′s battery seems to like being on WiFi and 3G at the same time, and asked Web admins to make sure that site addresses don’t require users to type in a “www” prefix.

A neater yard and an emptier screen: How spring kills my productivity

I’ve written before that I’m a writer with a gardening problem, but my condition is never more obvious than this time of year.

lawn pornBetween late March and mid-May, three things come together for D.C.-area people who don’t mind dirt under their fingernails: many of the plants you want return to life, most of the plants you don’t want run rampant, and the mosquitoes remain offstage.

Since I work from home, I only need to look up from my desk to see the state of my yard. There, I have problems that I can attack without waiting for a reply from a source, the end of a tedious battery-life test, or a go-ahead from an editor: weeds to yank out, seeds to sow, flowers and shrubs to move around, borders between the lawn and the landscaped areas to tidy up.

Some of this work is hot and exhausting–I must have transplanted around 100 pounds’ worth of plants this spring–but much of it can be done in short stretches before I shower or right after some other chore that takes me outside, like getting the mail or taking in the trash and recycling. Plus, with many of the fast-spreading weeds that infest my yard every spring–I must have yanked out 15 pounds of chickweed and deadnettles so far–there’s the seductive promise that with a twist of a weeding fork in the right spot, I can painlessly dislodge a massive clot of uninvited foliage.

And as a 10-minute break stretches into an hour and I realize that my hands have gotten too dirty for me to want to check my phone, upstairs I have a half-written e-mail, a document that stops with my byline and a blog post that only consists of a handful of links. But when I do return to those things, the view outside will please me so much more.

How much of your unlimited mobile broadband are you actually using?

In one comments thread this week, I’ve had readers say it’s silly to hold out for unlimited mobile broadband when you can save so much every month by opting for a capped plan. In another, I’ve had readers comparing strategies to hang on to their Verizon unlimited accounts for as long as possible.

March data usageMy hunch is that the first group has the wiser strategy. Consider the graph at right, charting my data usage from early March to early April: Even with all of SXSW and more than 900 megabytes’ worth of tethering, I still only racked up 2.13 gigabytes.

And that’s well above average, going by the latest numbers about North American usage from Alcatel-Lucent. That wireless-infrastructure vendor found that LTE users consumed an average of 46 MB a day–about 1.4 gigabytes a month–while 3G users ate up 17 megs a day, or only half a gig.

Am I missing something here? You tell me. Take a look at your own phone’s monthly data consumption and report back in the poll below. To check that detail in Android, open the Settings app and select “Data usage.” In iOS, open the Settings app, tap General, then tap Usage, then “Cellular Usage.” (Note that this isn’t broken down month by month, and that if you want to see which apps ate up the most data you’ll have to spring for a third-party app like DataMan Pro.)

For extra credit: Is that number more or less than you expected, and does it have you rethinking your choice of wireless plan?